Born in Chicago, Rose learned the game of basketball from his three older brothers. In high school, he won two state championships and was rated by scouts as the top point guard prospect in the country after graduation. He played for the University of Memphis Tigers and reached the NCAA national championship game in 2008. Shortly after, Rose declared for the 2008 NBA Draft and was selected first overall by the Chicago Bulls. In his first year of professional basketball, Rose was voted the Rookie of the Year and was selected to the All-Rookie Team. In his second season, Rose was selected as an NBA All-Star for the 2010 NBA All-Star Game; he was also named a starter for the U.S. team at the 2010 FIBA World Championships. Since being drafted, Rose has led the Bulls to the NBA Playoffs every year. In 2011, he received the NBA Most Valuable Player Award, becoming the youngest player ever to win this award. He joined Michael Jordan as the only Chicago Bulls players to win the honor.
In 2009, an NCAA investigation revealed that Rose's SAT scores had been invalidated, making him retroactively ineligible to play for Memphis. As a result, the NCAA vacated Memphis's entire 2007–08 season.
On October 30, 2010, in the Bulls' second game of the season, Rose scored 39 points in a 101–91 win against the Detroit Pistons. Two days after, Rose contributed 13 assists, helping Luol Deng score his career high 40 points in a win against the Portland Trail Blazers.
On December 10, 2010, Rose scored 29 points and had 9 assists, leading the Bulls to their first victory over the Los Angeles Lakers since December 19, 2006.
On January 17, 2011, Derrick Rose finished with 22 points, 10 rebounds, and 12 assists recording his first career triple-double against the Memphis Grizzlies.
On January 27, 2011, Rose was announced as a starting guard on the 2011 NBA All-Star Team for the East squad.
On February 17, 2011, in the Bulls' last game before the All-Star break, Derrick Rose recorded a regular-season career high 42 points, along with 8 assists and 5 rebounds, as the Bulls beat the San Antonio Spurs 109–99.
On March 26, 2011, Rose had a career high 17 assists, along with 30 points, and 3 rebounds, in a 95–87 victory over the Milwaukee Bucks.
At the end of the 2010–11 NBA season the Bulls finished with a league leading record of 62–20. Their 60+ wins was the Bulls' first since the 1997-98 season and sixth 60+ win in franchise history.
At season's end, Rose became only the third player in the past thirty years of the NBA to record 2,000 points and 600 assists in a single season. The other two players were LeBron James and Michael Jordan.
After being drafted by the Bulls in 2008, Rose signed a shoe deal with Adidas for $1 million per year.[94][95] He has also signed with Wilson Sporting Goods. Other endorsement deals include Skullcandy headphones, Powerade, Force Factor sports drinks and a suburban Chicago Nissan dealership. His agent is former Bulls guard B. J. Armstrong.
Rose was announced as the cover athlete for the 2K Sports Downloadable Content game, NBA 2K10 Draft Combine, which was released on Xbox Live Arcade for the Xbox 360 and PlayStation Network for the PlayStation 3.
In 2011, Rose was estimated by Crain's Chicago Business to earn $1.5-$2.5 million annually in endorsements, ranking just outside the top 10 NBA players in that category.[99] In December 2011, it was reported that Rose was nearing a contract extension with Adidas, worth $250 million over 10 years.
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